Report: Holiday Retail Sales To Climb 5% & E-Commerce Sales Predicted To Jump 16.6%
After 2013’s record-breaking Black Friday and Cyber Monday sales numbers, eMarketer predicts U.S. retail and ecommerce sales are going to continue to climb this holiday season. According to its recent “Holiday Shopping Preview” report, eMarketer predicts U.S. retail sales will grow five percent over last year, reaching $862.53 billion. The same report claims ecommerce sales […]
This article is part of Marketing Land’s Holiday Retailer series.
After 2013’s record-breaking Black Friday and Cyber Monday sales numbers, eMarketer predicts U.S. retail and ecommerce sales are going to continue to climb this holiday season.
According to its recent “Holiday Shopping Preview” report, eMarketer predicts U.S. retail sales will grow five percent over last year, reaching $862.53 billion.
The same report claims ecommerce sales will jump 16.6 percent during the 2014 holiday season, generating $72.41 billion during November and December.
Ecommerce sales have continued to climb during the last three years, up 1.3 percent since last year, and 3.2 percent over 2012.
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