Here are a few key factors to keep in mind as you navigate the decision process in selecting your DAM vendor.
Marketers can create and share segments with CDP, enhance them with additional account attributes and activate engagement across channels
Content marketing creates better customer experiences. Here's why it matters, along with tips and tools to help you drive results.
HybridCompute from ActionIQ will allow the CDP to query data from external sources like enterprise data lakes.
A new report from G2 shows buyers shifting away from vendor interactions as vendor trust wanes.
Consumers trust us with their data because they value our brand. In return, we need to make their experience the best possible. Here's how.