MarTech Today: Google lifts Funding Choices’ vendor cap, Moltin launches first web-based self-checkout & Google promises to do no harm with AI
Here’s our recap of what happened in marketing technology, as reported on MarTech Today, MarTech and other places across the web. From MarTech Today: Google bows to publisher pressure to uncap vendor limit for its CMP, Funding Choices Jun 8, 2018 by Robin Kurzer Publishers can now gather consent for an unlimited number of adtech vendors […]
Barry Levine on June 11, 2018 at 9:00 am | Reading time: 2 minutes
Here’s our recap of what happened in marketing technology, as reported on MarTech Today, MarTech and other places across the web.
From MarTech Today:
- Google bows to publisher pressure to uncap vendor limit for its CMP, Funding Choices
Jun 8, 2018 by Robin Kurzer
Publishers can now gather consent for an unlimited number of adtech vendors across their supply chains. - The MarTech Minute: Toluna rebrands, Tealium updates its interface & several acquisitions
Jun 8, 2018 by Robin Kurzer
The martech week in review: News and announcements in marketing technology this week that you might have missed - Moltin launches first web-based self-checkout at apparel retailer Stance
Jun 8, 2018 by Barry Levine
The companies say this is the first retailer self-checkout that doesn’t require an app download or the use of a store kiosk. - Google’s new manifesto says AI will be used to benefit society
Jun 8, 2018 by Greg Sterling
The company says it won’t develop AI applications “that cause or are likely to cause overall harm.” - B2B marketers: Are you a marketing technology ‘investor’ or a ‘buyer?’
Jun 8, 2018 by Scott Vaughan
Your approach to adopting and integrating martech is a key factor in determining its likelihood of success. Contributor Scott Vaughan explains. - This week in GDPR: TrustArc expands its channel program, Qualys adds new functionality to its SAQ cloud app & more
Jun 8, 2018 by Robin Kurzer
A weekly wrap-up of how companies are adapting to the new General Data Protection Regulation.
From Marketing Land:
- Ask the #SMXperts series — Advanced audience targeting
Jun 8, 2018 by Debra Mastaler
In this extended Q&A from SMX West, #SMXperts Jillian Nagle and Ben Wood look at creative ways to create audiences, leverage search and social and prevent customers from going to the competition. - Facebook says privacy settings for 14M users were switched to public due to bug
Jun 7, 2018 by Amy Gesenhues
From May 18 to May 22, 14M users had the audience setting for new status updates changed to public because of a bug, according to Facebook.
From Around The Web:
- Chatbots were the next big thing: what happened?, GrowthBot
- Instagram Confirms How the Instagram Algorithm Works, Jenns Trends
Contributing authors are invited to create content for MarTech and are chosen for their expertise and contribution to the martech community. Our contributors work under the oversight of the editorial staff and contributions are checked for quality and relevance to our readers. The opinions they express are their own.
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Barry Levine covers marketing technology for Third Door Media. Previously, he covered this space as a Senior Writer for VentureBeat, and he has written about these and other tech subjects for such publications as CMSWire and NewsFactor. He founded and led the web site/unit at PBS station Thirteen/WNET; worked as an online Senior Producer/writer for Viacom; created a successful interactive game, PLAY IT BY EAR: The First CD Game; founded and led an independent film showcase, CENTER SCREEN, based at Harvard and M.I.T.; and served over five years as a consultant to the M.I.T. Media Lab. You can find him at LinkedIn, and on Twitter at xBarryLevine.