MarTech Today: Apple shuts down some more tracking, Tobii Pro’s analytics for VR eye-tracking & Facebook faces more scrutiny
Here’s our daily recap of what happened in marketing technology, as reported on MarTech Today, MarTech and other places across the web. From MarTech Today: Taking aim at Facebook & others: Apple says it is ‘shutting down’ tracking from Like & Share buttons and conversation platforms Jun 4, 2018 by Ginny Marvin Apple shores up its […]
Barry Levine on June 5, 2018 at 9:00 am | Reading time: 1 minute
Here’s our daily recap of what happened in marketing technology, as reported on MarTech Today, MarTech and other places across the web.
From MarTech Today:
- Taking aim at Facebook & others: Apple says it is ‘shutting down’ tracking from Like & Share buttons and conversation platforms
Jun 4, 2018 by Ginny Marvin
Apple shores up its positioning against ad tracking. - Tobii Pro releases analytics for its eye-tracking + VR
Jun 4, 2018 by Barry Levine
A year ago, the eye-tracking firm released an integration with the HTC Vive VR headset, but data analytics required a programmer.
From Marketing Land:
- Facebook faces more scrutiny, this time for sharing user data with device makers
Jun 4, 2018 by Amy Gesenhues
According to a New York Times report, Facebook shared user data with at least 60 device makers, including Apple and Samsung.
From Around The Web:
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Barry Levine covers marketing technology for Third Door Media. Previously, he covered this space as a Senior Writer for VentureBeat, and he has written about these and other tech subjects for such publications as CMSWire and NewsFactor. He founded and led the web site/unit at PBS station Thirteen/WNET; worked as an online Senior Producer/writer for Viacom; created a successful interactive game, PLAY IT BY EAR: The First CD Game; founded and led an independent film showcase, CENTER SCREEN, based at Harvard and M.I.T.; and served over five years as a consultant to the M.I.T. Media Lab. You can find him at LinkedIn, and on Twitter at xBarryLevine.