Marketing Day: May 6, 2013

Here’s our daily recap of what happened in online marketing today, as reported on MarTech and other places across the Web.

From Marketing Land:

• Celebrating A Decade’s Worth Of Professional Networking On Linkedin
  On the heels of announcing record level financial results and member engagement numbers for the first quarter of 2013, Linkedin is celebrating their 10th anniversary with more than 3,700 employees and 225 million members worldwide. Started in May of 2003 by Reid Hoffman, Allen Blue, Konstantin Guericke, Eric Ly and Jean-Luc Vaillant, the founders initially […]
• YouTube Paid Subscription Channels Set To Launch Soon
  YouTube could launch subscription-based channels as early as this week, according to The Financial Times. The subscription model will give Google’s video sharing site a new revenue stream and support premium video content production. The subscription-based channels, first reported on back in January, will compete with other online premium subscription services like Netflix, Amazon and Hulu. […]
• Europe Finds That Google’s Motorola Unit “Abused Its Dominant Position” In Patent Fight With Apple
  The European Commission has made a preliminary determination that Google’s Motorola Mobility unit “abused its dominant position” under EU antitrust rules in seeking to obtain and enforce an injunction against Apple in Germany. At the center of the dispute is Motorola’s claimed misuse of ”standards essential patents” in mobile patent litigation against Apple. Google’s antitrust settlement with the […]
• How To Organize A Social Media Content Strategy
  Crafting a content strategy for social media is just as important as developing a strategy for what is published on the company blog and website. Social media is one of the main megaphones that a company uses to create its overall online presence, which in turn shapes brand recognition and sentiment. Social media has developed to […]
• Saturday Night Live Parodies The Gawkiness Of Google Glass
  While many are gushing over Google Glass, it has become the butt of many jokes including Tumblrs, cartoons and now Saturday Night Live. On “Weekend Update,” cast-member Fred Armisen joined Set Meyers as the tech-blogging character Randall Meeks to show how Google Glass worked — or failed to work. The skit played off of head […]
• Google, Facebook Have 7 Of Apple’s Top 25 All-Time iPhone Apps
  Google and Facebook combine to take up seven spots on Apple’s newly-released list of the Top 25 all-time free iPhone apps. Apple published that list — and three others — as part of its countdown to 50 billion App Store downloads, which the company expects to happen soon. (Apple is giving away a $10,000 App […]
• Facebook Settles Litigation Over “Timelines” Trademark
  Facebook has settled its trademark-infringement litigation over the term Timeline. This was first reported by InsideFacebook based on an SEC filing: We are also party to various legal proceedings and claims which arise in the ordinary course of business. Among these legal matters, in two cases, Summit 6 LLC v. Research in Motion Corporation et […]

Recent Headlines From Search Engine Land, Our Sister Site Dedicated To Search News & Information:

• Google Ignites Controversy By Using “Palestine” On Homepage
• More Proof Google Counts Press Release Links, Using Matt Cutts’s Own Blog
• 93% Of Local SEOs Expect To Grow Their Business In 2013
• Targeting: AdWords Vs. Google Display Network Vs. Programmatic Display
• Google Search App With Google Now Breaks Into iTunes Top 10
• Local SEO Industry Survey Reveals Most Customers Want On-Site SEO & Google+ Optimization Services

Online Marketing News From Around The Web:

Affiliate Marketing

• Commission Junction (CJ) Launches Affiliate Recruitment Tool (Beta), Affiliate Marketing Blog
• Why Network-Based Affiliate Management Is a Conflict of Interest, www.acceleration-partners.com

Blogs & Blogging

• A Few Simple Tips For Making Your Blog More Secure, Mack Collier

Business Issues

• Biz Stone’s new mystery startup Jelly nabs ex-Twitter veteran Kevin Thau as its COO, The Next Web
• Jack Dorsey Was ‘Heartbroken’ When Instagram Sold To Facebook, Business Insider
• Mark Zuckerberg and Kevin Systrom on What Really Happened When Facebook Bought Instagram, www.vanityfair.com
• Twitter is ready to be a true news operation, The Guardian

Content Marketing

• Mining Your Social Networks for Content Marketing Ideas, Search Engine Journal
• Top 10 Lessons on Content Marketing Strategy, Content Marketing Institute

Copywriting, Design & Usability

• Responsive design: How to make your site effective on every size screen, bazaarvoiceblog.com

Display & Contextual Advertising

• Use images to sell your Facebook Gifts, fbppc.com

General Internet Marketing

• My Reading List: A Review On Marketing Fundamentals, SEOmoz
• SEO or Content Marketing Agency – Who Should Lead Your Online Marketing?, Online Marketing Blog
• The 2013 LinkedIn Marketing Guide, blog.kissmetrics.com

Internet Marketing Industry

• Experian Launches Marketing Platform, www.fastcompany.com

Mobile/Local Marketing

• Amazon expands its Android Appstore to China, CNET
• Apple Tightens The Noose On Apps For Recommending Apps, Going After Sharing And Search Tools, TechCrunch

Social Media

• Social Judge, Jury & Executioner: Do Social PR Disasters Really Effect Sales?, thearccompany.com
• 13 Ways To Boost Your Facebook Edgerank Status, www.simplyzesty.com
• AJ Kohn explains Google+, authorship and ponders the future of social media, squawk.im
• Are Small Businesses Fleeing Facebook? Nope, Small Business Trends
• Pinterest: The Anatomy of a Great Pin, socialsolutionscollective.com
• Pinterest: Why it’s Worth Your Time & Tips for Optimization from Matt Siltala, www.pubcon.com
• The Crossroads of Influence Marketing, Danny Brown
• When sleazy almost met lazy, blogs.timesofisrael.com