Marketing Day: May 14, 2012

Here’s our daily recap of what happened in online marketing today, as reported on MarTech and other places across the web. From Marketing Land: Google Wins 750+ Domains From Cybersquatter Who Wants ‘Google’ Trademark Canceled The National Arbitration Forum (NAF) has given Google ownership of more than 750 domains that used its trademark name, often […]

on May 14, 2012 at 5:01 pm | Reading time: 5 minutes
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Here’s our daily recap of what happened in online marketing today, as reported on MarTech and other places across the web.

From Marketing Land:

  • Google Wins 750+ Domains From Cybersquatter Who Wants ‘Google’ Trademark Canceled

    The National Arbitration Forum (NAF) has given Google ownership of more than 750 domains that used its trademark name, often in conjunction with other well-known trademarks and/or celebrity names. In one of its legal filings, Google called it “one of the most aggressive campaigns of domain name infringement that [Google] has encountered.” The domains were […]

  • Weekly “Best Of Twitter” Digest Coming To Your Inbox

    Today Twitter announced a weekly new feature that will help to keep users up to date with the most pertinent information, weekly “best-of” emails. This weekly message will look similar to the new discover tab that was launched earlier this month. The email message will highlight the most popular stories (and related tweets), the most engaging tweets from the […]

  • Embrace Science And Big Data: The Attribution Revolution

    Recently, the topic of attribution has been taking some heat, as agencies and clients try to determine the best way to assign value to various advertising channels. While some are more willing to accept different models than others, all marketers must embrace this movement immediately. I’m going to focus here only on digital media — […]

  • New Interim CEO Levinsohn Tries To Rally Yahoos After Major Shakeup

    It was a busy weekend for the Yahoo board. Former EVP of Americas and media guy Ross Levinsohn has taken the helm after Scott Thompson stepped down to end a 5-month tenure — including the last two weeks of uproar about incorrect educational information on his biography. Thompson is also reportedly battling thyroid cancer, which was […]

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Matt McGee
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Matt McGee joined Third Door Media as a writer/reporter/editor in September 2008. He served as Editor-In-Chief from January 2013 until his departure in July 2017. He can be found on Twitter at @MattMcGee.

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