Marketing Day: May 10, 2012
Here’s our daily recap of what happened in online marketing today, as reported on MarTech and other places across the web. From Marketing Land: ICANN Eyes May 22 To Re-Open TLD Application Process Having suffered through technical problems, the Internet Corporation for Assigned Names and Numbers (ICANN) now says it’s planning to re-open the top-level […]
Here’s our daily recap of what happened in online marketing today, as reported on MarTech and other places across the web.
From Marketing Land:
- ICANN Eyes May 22 To Re-Open TLD Application Process
Having suffered through technical problems, the Internet Corporation for Assigned Names and Numbers (ICANN) now says it’s planning to re-open the top-level domain (TLD) application system on May 22 and leave it open for five business days. That would make May 30 the last day for interested parties to apply for their own “dot anything” […]
- Live Blog & Stream Of Bing’s Search Summit
Bing’s Search Summit is today at 10am PDT / 1pm EDT and we will be live blogging the details from the event here. It’s focused around the relaunch of Bing, which you can read about in detail on our sister-site, Search Engine Land, here: The New Bing: Microsoft Tries Again With Search Meets Social. Qi Lu […]
- The Value Of Google Analytics For Mobile
In the marketing game, numbers are crucial. I’m not telling you anything you don’t know. There’s a reason why MarketingLand has a whole area designated for analytics. If you’re a website owner or marketer, chances are you spend a lot of time looking at Google Analytics for your website. Do you give your mobile site […]
- Report: 6 Months In, Google+ Brand Pages Show Continued Growth
Yesterday marked the half-birthday for Google+ brand pages. In honor of this anniversary, social analytics company, Simply Measured, released a report focusing in on Google+ brand page adoption and engagement since inception. The Interbrand 100 were used in measuring all the statistics for the study. One constant across all of the data is growth. The number of circlers […]
- With More Than 14 Million Domains On Board, AddThis Launches Expanded Set Of Social Plugins
AddThis, a provider of social sharing buttons, says it now has more than 14 million domains in its publisher network and reaches more than 1.3 billion web users per month. For comparison, ShareThis says it has 1.3 million publishers in its network and Shareaholic says it has more than 200,000 websites using its tools. AddThis’ […]
- Facebook Announces App Center, The Hub For Social Apps
Facebook apps are are getting a new centralized, mobile-friendly destination for users. The App Center has been officialy announced as the new home for all social apps. Apps can be easily viewed, sorted, search, reviewed and previewed: Not only does the App Center look slicker, it will have a variety of benefits for users and […]
Recent Headlines From Search Engine Land, Our Sister Site Dedicated To Search News & Information:
- Snapshot, Sidebar Oh My: Live Blogging the Bing Search Summit
- Head-To-Head: Bing’s Social Search Vs. Google’s Search Plus Your World
- The New Bing: Relaunch Features With Social Sidebar
- What Is Search Engine Ranking Authority?
- Confirmed: Bing 411 Closing June 1st
- 4 PPC Tactics To Ensure You Meet & Exceed Your Plan
- Don’t Just Pin Images, Optimize For Pinterest Search With Purpose
- Two Weeks In, Google Talks Penguin Update, Ways To Recover & Negative SEO
Online Marketing News From Around The Web:
Affiliate Marketing
- a4uexpo Europe 2012 – Performance Marketing Agenda Announced, www.affiliates4u.com
- Voting is officially open for the Golden Link Awards!, blog.linkshare.com
Analytics
- Social Analytics Formulas to Use for ROI Reports, Social Media Today
- 89% of UK consumers think the EU cookie law is a positive step, but is it?, econsultancy.com
- Attribution Modeling Without Google Analytics Premium, www.lunametrics.com
- Reminder: Migrate to the new Core Reporting API, Google Analytics Blog
Blogs & Blogging
- 5 Bad Pieces of Legal Advice Bloggers Get Regularly, Performancing.com
- 5 Things You Need to Know About Shareaholic’s WordPress Update, blog.shareaholic.com
- Successful Blogging is Not About Becoming a Superstar, seo2.0.onreact.com
- Utilizing Guest Bloggers for your Blog – an SEO’s Advice, www.lunametrics.com
- What Makes a Blog Post Low Quality?, www.seo-theory.com
Business Issues
- Facebook and Yahoo: A Tale of Two Internet Pioneers, Bloomberg
- Court directs Google to take down blog against cult leader, www.zdnet.com
- Drawbridge Comes Out of Stealth With $6.5m in Funding and a Solution to the World’s Mobile Ad Problems, pandodaily.com
- Facebook Says, Lower Your Expectations About Mobile, New York Times
- Hot Analytics Start-Up Mixpanel Raises $10.25M Led by Andreessen Horowitz, allthingsd.com
- Microsoft Accused of Hindering Firefox Browser, Wall Street Journal
- Norway! Yes Way!, Yelp Official Blog
- Twitter Gambles on a Patent Plan, Wall Street Journal
Content Marketing
- 6 Steps for Writing Content Your Audience Wants to Read, www.blueglass.com
- Shut Up About Yourself, www.johnfdoherty.com
Conversion Optimization
- Using Photos & Images for Conversion Rate Optimization, www.webranking.com
Copywriting, Design & Usability
- 45 Examples Of Websites Designed With HTML5, www.smashingapps.com
- 7 Basic Best Practices for Buttons, www.uxmatters.com
Display & Contextual Advertising
- 50 Ecommerce Remarketing Strategies, www.cpcstrategy.com
Domaining
- Meet the Meet.me $450,000 domain buyer, www.domainnamenews.com
- Benefits of trading in internet domain names, businesstoday.intoday.in
Email Marketing
- 10 Ways to Optimize Your Enewsletter Landing Page, blog.junta42.com
Internet Marketing Industry
- Announcing PushFire (and what it means for the Sugarrae site), www.sugarrae.com
- Scamworld: ‘Get rich quick’ schemes mutate into an online monster, www.theverge.com
- Three Ways to Be a Better Integrated Marketing Professional, spinsucks.com
- You Don’t Have to Lie to Get Ahead, www.forbes.com
Search Marketing
- How to hire an SEO company, 2012 edition, www.portent.com
- How to Implement the Rel=Author Tag – A Step by Step Guide, www.vervesearch.com
- The 6-Step SEO Audit Every Marketer Should Conduct, blog.hubspot.com
Social Media
- Ten Effective Uses Social Media at Industry Conferences, socialmediaforsmartpeople.com
- How to Prevent Social Media Fatigue, Performancing.com
- Pinterest drives more sales than Facebook: stats, econsultancy.com
- Report: Facebook Still Dominates Ad Agencies’ Social Media Plans, allfacebook.com
- Take the Test: Integrating Creativity with Social Media, community.microsoftadvertising.com
- Yelp Check-in Comments, Yelp Official Blog
Opinions expressed in this article are those of the guest author and not necessarily MarTech. Staff authors are listed here.
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