Marketing Day: January 9, 2013

Here’s our daily recap of what happened in online marketing today, as reported on MarTech and other places across the web. From Marketing Land: Salesforce’s Benioff: Customer Service & Being Connected Is “The New Marketing” Are you connected and taking care of your customers? If not, you’re missing out on the “new marketing.” So said […]

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Here’s our daily recap of what happened in online marketing today, as reported on MarTech and other places across the web.

From Marketing Land:

  • Salesforce’s Benioff: Customer Service & Being Connected Is “The New Marketing”

    Are you connected and taking care of your customers? If not, you’re missing out on the “new marketing.” So said Marc Benioff, CEO and chair of Salesforce, in a keynote talk at CES today. Benioff was interviewed as part of the Brand Matters keynote, focusing on “Marketing In The Cloud,” which later involved a discussion […]

  • LinkedIn Doubles Its Size Since 2011, Now Over 200 Million Members

    Just a few years ago, LinkedIn was celebrating their monumental growth to 100 million professionals. Well today, less than two years later, LinkedIn has doubled in size — hitting 200 million members. They accomplished this thanks to professionals from more than 200 countries & territories and 19 languages from across the world. In conjunction with the milestone, […]

  • Email Marketing Equals Dollar Signs

    Open and click-through rates are common metrics used to evaluate the success of email campaigns. But we all know that for retailers, revenue is what really matters. Like every other department in an organization, as the new year begins (or when your fiscal year ends) marketers are requesting and competing for budget. As you prepare, […]

  • First The Smaller iPad, Now A Cheaper iPhone?

    As the Wall Street Journal explains, there have been rumors of a cheaper, lower-end iPhone for some time. But the publication now says that a less-expensive iPhone is probably real and may come out later this year: While Apple has explored such a device for years, the plan has been progressing and a less expensive […]

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Opinions expressed in this article are those of the guest author and not necessarily MarTech. Staff authors are listed here.


About the author

Matt McGee
Contributor
Matt McGee joined Third Door Media as a writer/reporter/editor in September 2008. He served as Editor-In-Chief from January 2013 until his departure in July 2017. He can be found on Twitter at @MattMcGee.

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