Marketing Day: January 5, 2012

Here’s our daily recap of what happened in online marketing today, as reported on MarTech and other places across the web.

From Marketing Land:

• Facebook Fanatics Rejoice! Timeline Arrives On Business Cards

  Facebook’s customize-able profile view, Timeline, has officially launched on the web, mobile devices and now on business cards. Facebook has teamed up with Moo, a leader in creative business cards, to offer Timeline infused business cards. In order to purchase the cards, simply head to Moo and authorize Facebook access. You can then add a custom quote, choose your designs and be […]

• Social Media Overload: Enterprise Companies Average 178 Company-Owned Accounts

  This may sound familiar: You’re active on Twitter and Facebook, and you’re trying to keep up with Google+ while also keeping your blog active and making sure your LinkedIn profile is up-to-date. You post some photos on Flickr every now and then, and you have a feeling you should really be checking out Pinterest right […]

• After Santorum’s Win, The Daily Show & Colbert Report Laugh Again At His Google Problem

  US Republican presidential candidate Rick Santorum’s near win in the Iowa caucus results drew renewed attention to his “Google problem” not only from the media but also in bits last night on both Comedy Central’s The Daily Show and The Colbert Report. They’re the latest in a year-long laughfest over how he appears in Google […]

• Report: Google’s 7-Inch Tablet To Be Cheaper Than Kindle Fire

  There’s a great deal of discussion this morning about a DigiTimes report that Google’s forthcoming “highest quality” tablet is a 7-incher. Accordingly, the thesis is, the tablet has Kindle Fire in its sites rather than the iPad. This is the point I made earlier this week in a post entitled, Google’s Coming Tablet: A Response […]

Recent Headlines From Search Engine Land, Our Sister Site Dedicated To Search News & Information:

• Google Expands Test Of AdWords That Collect Email Addresses
• Google Announces “Megasitelinks,” Image Search Improvements & Better Byline Dates
• Report: Social Media Spending Threatens To Overtake Paid Search Among SMBs
• What Comes Before The Landing Page – The Crucial Role Of Psychology-Driven SEO
• Trada Secures Additional $9M In Funding From Google Ventures & Foundry Group
• Setting Campaign Budgets: Maximizing ROI While Controlling The Risk

Online Marketing News From Around The Web:

Affiliate Marketing

• 40 Affiliate Marketing Predictions for 2012, www.amnavigator.com
• Affiliate marketing strategy in 2012, www.smartinsights.com

Analytics

• 10 Things To Check In Your Google Analytics, www.lunametrics.com
• Poll Results – Do you like the new version of Google Analytics?, Search Engine Journal
• What Google Analytics can Tell You About your Site’s Rankings, www.stayonsearch.com

Applications & Portals

• EFF Raises Concerns About the New AOL Instant Messenger, www.eff.org
• iPad Users Download 2 Billion Apps Since Launch, thenextweb.com

Blogs & Blogging

• Yes, blog comments are still worth the effort, GigaOM
• Do ‘Top Blogger Lists’ Really Mean Anything At All?, www.thesaleslion.com
• WordPress plugin directory goes near-real-time, wpcandy.com
• WordPress, Technorati and … Where’d All The Blog Directories Go?, Small Business SEM

Business Issues

• Facebook’s Mark Zuckerberg, Washington Post’s Don Graham Form Media Friendship, Wall Street Journal
• The Hands vs. the Brains » UIE Brain Sparks, www.uie.com

Content Marketing

• Content Marketing New Years Resolutions, windmillnetworking.com

Copywriting, Design & Usability

• Developing a Designer’s Sense of Touch, www.uie.com

Display & Contextual Advertising

• Behaviorally targeted ads and the ethical dilemmas behind building consumers into ads., www.slate.com

Domaining

• ICANN to expand top level domains despite critics, Reuters

Email Marketing

• In the Know: Four Unpredictions for 2012, www.returnpath.net

Internet Marketing Industry

• 15 Copywriting and Content Marketing Blogs that Will Make You More Money, www.copyblogger.com
• Best Internet Marketing Posts of 2011, Techipedia
• Best Internet Marketing Posts of 2011 » Techipedia | Tamar Weinberg, www.techipedia.com

Local Marketing

• Online Geo-Targeting Strategies for Retailers, googleretail.blogspot.com

Mobile Marketing

• Communication is key in mobile marketing, www.marketingweek.co.uk

Other Items

• The Un-Internet, www.webmonkey.com

Reputation Management

• Online Reputation Management: Google+ Business Pages, Social Media Today

Search Marketing

• Creating a Killer Post-Holiday PPC Strategy, www.practicalecommerce.com
• Image Optimization for Search, Social Media & User Experience, www.toprankblog.com

Social Media

• Facebook adds recommendation feature to mobile touch site, Inside Facebook
• Building Timeline: Scaling up to hold your life story, www.facebook.com
• Could Twitter Predict Election Results Better Than A Traditional Poll?, www.mediabistro.com
• Facebook Says Most Photos Flagged by Users Aren’t Actually Offensive, AllThingsD
• How to Sell Anything Using Social Media, www.ducttapemarketing.com
• Is Pinterest the ‘next big thing’ in social media?, news.cnet.com
• It Is No Longer OK To Proclaim Social Media As New, thefuturebuzz.com
• Let’s Fly: Embeddable Tweets, Official Twitter Blog
• Safety First: Social Media Sites for Kids, www.verticalmeasures.com
• Social Networks More Influential in Emerging Markets, www.emarketer.com
• Statistics: Top 15 Facebook Countries in 2012 [Infographic], www.fortunecat.it
• The 10 Commandments of Social Media Content Marketing, www.jeffbullas.com
• Time To Clean Up Your Facebook Page 101 Style, www.stateofsearch.com
• Why Tumblr Fan Mail Will Beat Facebook Messages & Twitter DMs, Read/Write Web