Marketing Day: January 17, 2012

Here’s our daily recap of what happened in online marketing today, as reported on MarTech and other places across the web. From Marketing Land: FAQ: What’s The Debate About Google’s Search Plus Your World? Feeling confused about all you may have heard about Google’s new “Search Plus Your World” search results that came out last […]

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Here’s our daily recap of what happened in online marketing today, as reported on MarTech and other places across the web.

From Marketing Land:

  • FAQ: What’s The Debate About Google’s Search Plus Your World?

    Feeling confused about all you may have heard about Google’s new “Search Plus Your World” search results that came out last week? It’s understandable. Just digesting the new features is tough enough, much less trying to follow all the accusations and counter-accusations that were flying around. Here’s a guide designed to answer questions you might […]

  • Google Confronts More Rogue Behavior In OpenStreetMap “Vandalism” Incident

    At the end of last week Google was on the receiving end of accusations that it had scraped a local directory site in Kenya (Mocality) and then perpetrated a scam using that site’s name in cold calls to local businesses. Last night new allegations from the people behind Google Maps competitor Open Street Map claimed […]

  • Measuring The Value And Success Of Targeted Social Media Marketing Campaigns

    Whether engaging in a multi-channel advertising campaign or simply trying to expand your online presence, Social Media is one platform marketers cannot afford to miss as we move into 2012. Several leaders have emerged as viable options for marketers to engage with their target audience to an extent which would not have been imaginable a […]

  • Pimping Google+ In Search Works: Lady Gaga Finally Joins Google+

    Last week, Lady Gaga — one of the most popular people on Facebook and Twitter — didn’t even a Google+ account. Today, she does. It looks like Google’s pimping of Google+ on its search results page just paid off big time. Welcome To Google+, Lady Gaga Lady Gaga started posting yesterday on a verified Google+ […]

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Opinions expressed in this article are those of the guest author and not necessarily MarTech. Staff authors are listed here.


About the author

Matt McGee
Contributor
Matt McGee joined Third Door Media as a writer/reporter/editor in September 2008. He served as Editor-In-Chief from January 2013 until his departure in July 2017. He can be found on Twitter at @MattMcGee.

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