Marketing Day: December 18, 2012
Here’s our daily recap of what happened in online marketing today, as reported on MarTech and other places across the web. From Marketing Land: Are New Terms Driving Instagram Users Away Before Marketers Can Reach Them? If you go by my Facebook and Twitter feeds, you’d think Instagram is finished — users are packing their […]
Here’s our daily recap of what happened in online marketing today, as reported on MarTech and other places across the web.
From Marketing Land:
- Are New Terms Driving Instagram Users Away Before Marketers Can Reach Them?
If you go by my Facebook and Twitter feeds, you’d think Instagram is finished — users are packing their bags (downloading their photos using services like Instaport) and migrating to other services like Snapchat or even the venerable Flickr. This because the Facebook-owned photo-sharing service announced changes in its terms of service due to take […]
- Twitter Flutters Past The 200 Million Active User Mark
Today Twitter announced their newest milestone. The 200 million active user mark. The announcement was made in a Tweet earlier today: There are now more than 200M monthly active @twitter users. You are the pulse of the planet. We’re grateful for your ongoing support! — Twitter (@twitter) December 18, 2012 The most recent user update […]
- EU Takes 10 Days To Question Google Privacy Change; After Two Months, Finally Looks At Microsoft’s
Two months after Microsoft introduced the same type privacy policy changes that Google did, and was attacked by the European Union over, the EU is finally getting around to questioning the Microsoft move. Microsoft’s change happened on October 19. It was announced with little notice to consumers. Despite allowing for cross-platform sharing in the way […]
- Apple’s $1 Billion Patent Infringement Verdict Against Samsung Could Turn Out Largely Symbolic
Earlier this year Apple won a billion-dollar US patent infringement case against Samsung. On almost every single claim Apple succeeded, including claims of willful infringement by Samsung. Samsung lost on all its counterclaims. It was a staggering victory for Apple and apparent vindication of its contention that Samsung had “slavishly copied” the iPhone for its […]
- Report: Apple Talking To Foursquare About “Data Sharing”
Yesterday the Wall Street Journal reported that Apple and Foursquare were talking about a “data sharing” deal. According to the article: The talks, which took place in recent weeks and involve Apple senior vice president Eddy Cue, are the latest sign of Apple’s plans to more tightly integrate local services into the iPhone and iPad. […]
- So Long, 2012: Analyzing The Evolving Mobile Landscape
As we prepare for a new year in the online marketing world, it’s interesting to reflect on where 2012 has brought us. The Web experienced another year of fantastic growth. In the US alone, over 240 million consumers now access the Web – a market penetration of 78%. This overall growth is driven by an […]
Recent Headlines From Search Engine Land, Our Sister Site Dedicated To Search News & Information:
- FTC Ruling On Google Anti-Trust Issues Expected Tomorrow; EU Expects Settlement Offer Next Month
- Bing Updates Image Design Again: Dim Background, Faster Load Speed & More
- The Keyword Researcher’s Guide To Creating Competitive & Compelling Content
- 2012 Scorecard: Big Wins & Fails For Global Search Marketing
- No, That Wasn’t A Google Panda Update You Felt
Online Marketing News From Around The Web:
Analytics
- Are You Being Mislead By Google Analytics?, www.cpcstrategy.com
- Extract Insights Across Datasets with SumAll, Google Analytics Blog
- Marketing Analytics and the Problem of Attribution Modeling, SEOmoz
Blogs & Blogging
- Better Guest Blogging Through Smarter Blogger Outreach, Social Media Today
- Blogging on the Bleeding Edge: Create Content that Gets Liked, Shared, and Talked About, www.problogger.net
- How I Grew my Insurance Agency’s Blog Traffic 467% in 2012, www.ryanhanley.com
Business Issues
- Google Ventures 2012: year in review, blog.googleventures.com
- The Next Revenue Opportunity For Twitter (It’s Not Advertising), Ad Age
Content Marketing
- Sourcing B2B Content For Marketing Strategy! 11 Timeless Examples, www.aimclearblog.com
- 10 Content Marketing Tips You Can Employ Now, www.socialmediaexaminer.com
- 6 Content Marketing Strategies Learned from The Hobbit, contentmarketinginstitute.com
- What Every Content Marketer Needs to Know about Mobile Marketing, www.copyblogger.com
Conversion Optimization
- Five landing page mistakes that ruin conversion rates, willrussellmarketing.com
Copywriting, Design & Usability
- 10 Mobile Web Design Best Practices, www.getelastic.com
Display & Contextual Advertising
Domaining
- Lowlife losers try to profit from Sandy Hook domain names, domainnamewire.com
Email Marketing
- 3 Common Email Marketing Mistakes, www.practicalecommerce.com
General Internet Marketing
- The 52 Most Interesting Marketing Stats of 2012, unbounce.com
Mobile/Local Marketing
- Apples Strengthens Facebook Ads By Letting You Install App Store Apps Without Leaving Facebook For iOS 6, TechCrunch
- Native Mobile Display Ads Mean Big Bucks for Facebook, eMarketer
Other Items
- What Instagram’s New Terms of Service Mean for You, New York Times
- GenY and Mobile: Cisco Releases Connected World Technology Report 2012, www.infodocket.com
- New Tools: Tweet While You Speak with Purdue University’s Backdraft iPad App, www.infodocket.com
Social Media
- 3 of our Favorite Pinterest Christmas Marketing Campaigns, Pinnable Business
- ‘Tis the Season of Giving on LinkedIn, LinkedIn Blog
- Google starts putting Meebo to use: New Google+ social sharing bar spotted on the Web (Updated), thenextweb.com
- How Twitter Works Today…And How I’m Using It Now, www.brasstackthinking.com
- Instagram backlash is Flickr’s gain, www.theverge.com
- Instagram’s latest app update fixed my biggest pet peeve, and people hate it, thenextweb.com
- Instagram, Social Media and the Opt-Out Economy, dannybrown.me
- No, Instagram can’t sell your photos: what the new terms of service really mean, www.theverge.com
- The Business Case for Buying Facebook Likes, www.businessesgrow.com
- Twitter for BlackBerry 4.0 update: See all the interactions in your network, Twitter Blog
- War of Words: Myth-Busting Social Media Marketing, Online Marketing Blog
- What The Twitter/Instagram Standoff Has Meant For Traffic To Instagram, TechCrunch
- Why I Quit Instagram And Am Moving To Flickr, readwrite.com
Opinions expressed in this article are those of the guest author and not necessarily MarTech. Staff authors are listed here.
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