MarTech » Marketing management » Marketing Day: April 8, 2013

Marketing Day: April 8, 2013

Here’s our daily recap of what happened in online marketing today, as reported on MarTech and other places across the Web. From Marketing Land: Why Are Banner Ads Showing Up On Popular Websites Like Apple.com & Bing.com? According to a recent Ars Technica article, two CMA Communications customers have reported banner ads being injected directly […]

Barry Schwartz on April 8, 2013 at 5:00 pm | Reading time: 4 minutes

Here’s our daily recap of what happened in online marketing today, as reported on MarTech and other places across the Web.

From Marketing Land:

Why Are Banner Ads Showing Up On Popular Websites Like Apple.com & Bing.com?
According to a recent Ars Technica article, two CMA Communications customers have reported banner ads being injected directly into webpages on popular websites, and they are blaming the ISP. Earlier this year, Robert Silvie and Zachary Henkel noticed banner ads running along the bottom of pages belonging to companies like Apple, Walmart, Target, Bing and […]
Six to Choose from: Attend a Workshop June 13 at SMX Advanced, Seattle
Attend SMX Advanced June 11-12 for pro-level sessions on maximizing paid search campaigns, building quality links, optimizing search results across multiple devices and more. Register soon to secure your spot at the only search marketing conference designed exclusively for experienced internet marketers. Want more? We’ve got six deep-dive workshops conducted by leading experts on June […]
Could Yahoo Build Its Own “Home” On Top Of Android?
Facebook Home is slated for release this week, and blogs are abuzz with news that a pre-release version has leaked ahead of the official April 12 launch. It’s reportedly buggy, so better to wait. Despite some early indications that Home may face an uphill climb, it could prove to be popular with die-hard Facebook users. We’ll […]
Topic Targeting Teamwork
There is power in teamwork, but it also takes the right combination to make a great team. In the Google Display Network, combining strategies can help you increase traffic while refining your audience. The wrong mixture of strategies can mean too much or too little traffic, or you could end up with a too-broad audience […]
Do Users Want To Access Social Media From Anywhere?
My dad was proud of his new “Internet-smart” TV and wanted to show it off to me on St. Patrick’s Day weekend last month. He showed me how he could log onto Facebook and view photos, update his status, etc. As he was showing me, all I could think was, “Would anyone really use this?” […]
Twitter Brings Back ‘View All’ Option To Media Galleries
Good news for brands, marketers and anyone with a highly visual or image-based Twitter presence: The “view all” option for Media Galleries is showing again on Twitter profile pages. Visit any Twitter profile and you should see the “View all photo and videos” link below the most recent six images/videos that the user has tweeted […]
Awkward: Microsoft Rips Facebook, Says Windows Phone Is Real “People First” Device
It was pretty obvious that both Google and Apple had reasons not to like Facebook’s push into the phone space yesterday. But, while those companies haven’t voiced any concerns publicly, Microsoft — a Facebook investor and partner — let loose with a blog post saying it has a “people first” phone for those who want […]