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MarTech » Marketing Management » Making sense of 2020: New marketing priorities & opportunities amidst the chaos

Making sense of 2020: New marketing priorities & opportunities amidst the chaos

With our new environment moving towards more digital distribution, e-commerce, scrutinized marketing spend and hiring freezes – what are the new marketing priorities and strategies?

Digital Marketing Depot on April 6, 2020 at 11:24 am

Change has been the operative word for 2020. At the start of the year, CMOs said data, customer insights, digital commerce and marketing operations would be their priorities (Gartner).

With our new environment moving towards more digital distribution, e-commerce vs physical retail, scrutinized marketing spend and hiring freezes – how are marketers balancing empathetic messaging while continuing to drive demand opportunities? What are the new marketing priorities and strategies?

Join our panel of martech leaders to hear about the latest in data technology, marketing roles and governance. They’ll share important insights on the opportunities that 2020 can still provide, as you try to manage your results, data integrity and martech organization needs.

Register today for “Making Sense of 2020: New Marketing Priorities & Opportunities amidst the Chaos,” presented by Condati.


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About The Author

Digital Marketing Depot
Digital Marketing Depot is a resource center for digital marketing strategies and tactics. We feature hosted white papers and E-Books, original research, and webcasts on digital marketing topics -- from advertising to analytics, SEO and PPC campaign management tools to social media management software, e-commerce to e-mail marketing, and much more about internet marketing. Digital Marketing Depot is a division of Third Door Media, publisher of Search Engine Land, MarTech and producer of the conference series Search Marketing Expo and MarTech. Visit us at http://digitalmarketingdepot.com.

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