ChatConnect is designed for hospitality and tourism destinations.
The way customers shop and interact with brands has changed and the CDJ provides a practical framework for marketing to customers along this journey.
A brief history of the many privacy disasters at the world's dominant social media platform, and what the most recent data exposure means for marketers, and other data Borg as Facebook's CEO faces Congress.
The new spec is available today through the Gmail Developer Preview, with support in Gmail slated for later this year.
Promoted Stories combines Snapchat’s regular Stories and Snap Ads into the app’s latest version of a home page takeover.
If it seems like Google Analytics isn't showing you all your social media traffic, it might be time to make some tweaks. Columnist Mark Traphagen explains how to customize your Social channel to ensure nothing gets missed.
This coming May, companies across the globe will be expected to comply with stiff European Union privacy rules. However, many email marketers on this side of the Atlantic remain in the dark regarding new European standards.
Columnist Mike Sands believes Apple's cookie restrictions will encourage marketers to take a new approach to building customer data sets and identity, giving them a more holistic customer view.