Perspectives from Darrell Alfonso, Kelly Jo Horton, Steve Petersen and Justin Sharaf
Our community of expert marketers shares advice about how to step up your game in 2020. Hint: User and customer intent should be the focus in everything you do this year.
WhatsApp will now be led by Will Cathcart and Fidji Simo, who previously oversaw Facebook's video efforts, will head the Facebook app.
Marketers will be able to use the self-service API platform to create reward programs that drive user actions across apps and websites.
Marketing Land's first Digital Agency Survey finds the sector is weathering digital transformation well, but the growth of data-driven marketing has made it clear where they need to hire.
Gen Z is set to become the biggest population cohort in the economy this year and brands have to embrace the channels this generation prefers.