Google+ Photos Drops The +, Transitioning Users To Google Photos On August 1st

Users will have until August 1st to move from Google+ Photos to the new Google Photos as Google continues to drop features from the struggling network.

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One of the more captivating features released during Google’s I/O event in May was Google Photos. The service that includes face recognition, custom animations and significant photo organization also put the writing on the wall — Google+ Photos remaining time was limited. Come August 1st, Google+ Photos will no longer exist.

Users of Google+ Photos will have the ability to seamlessly transition to mobile management by installing the Google Photo app. If a user simply doesn’t do anything with their Google+ Photo account all photos will be available on and Google Takeout automatically.

Of course this is just another step that marks the lack of focus on the Google+ project. Photos were arguably the greatest area where Google+ excelled over competitors. Removing this functionality is yet another reason to avoid spending your marketing efforts on the dying network.

Some active Google+ users are calling for the same advanced editing features on Google and Photospheres support. Google +has not yet officially addressed these issues.

For more information see the official Google+ update.

Opinions expressed in this article are those of the guest author and not necessarily MarTech. Staff authors are listed here.

About the author

Greg Finn
Greg Finn is the Director of Marketing for Cypress North, a company that provides world-class social media and search marketing services and web & application development. He has been in the Internet marketing industry for 10+ years and specializes in Digital Marketing. You can also find Greg on Twitter (@gregfinn) or LinkedIn.

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