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MarTech » Performance Marketing » Google+ Photos Drops The +, Transitioning Users To Google Photos On August 1st

Google+ Photos Drops The +, Transitioning Users To Google Photos On August 1st

Users will have until August 1st to move from Google+ Photos to the new Google Photos as Google continues to drop features from the struggling network.

Greg Finn on July 21, 2015 at 8:54 am | Reading time: 1 minute

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One of the more captivating features released during Google’s I/O event in May was Google Photos. The service that includes face recognition, custom animations and significant photo organization also put the writing on the wall — Google+ Photos remaining time was limited. Come August 1st, Google+ Photos will no longer exist.

Users of Google+ Photos will have the ability to seamlessly transition to mobile management by installing the Google Photo app. If a user simply doesn’t do anything with their Google+ Photo account all photos will be available on photos.google.com and Google Takeout automatically.

Of course this is just another step that marks the lack of focus on the Google+ project. Photos were arguably the greatest area where Google+ excelled over competitors. Removing this functionality is yet another reason to avoid spending your marketing efforts on the dying network.

Some active Google+ users are calling for the same advanced editing features on Google and Photospheres support. Google +has not yet officially addressed these issues.

For more information see the official Google+ update.


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About The Author

Greg Finn
Greg Finn is the Director of Marketing for Cypress North, a company that provides world-class social media and search marketing services and web & application development. He has been in the Internet marketing industry for 10+ years and specializes in Digital Marketing. You can also find Greg on Twitter (@gregfinn) or LinkedIn.

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