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MarTech » Customer Data Platform (CDP) » ‘The Dummies Guide to Enterprise Customer Data Platforms’

‘The Dummies Guide to Enterprise Customer Data Platforms’

The Dummies Guide to Enterprise Customer Data Platforms demystifies in straightforward terms customer data platforms and how they can empower marketers – to leverage valuable data and handle the segmentation that will enable better, more efficiently targeted marketing. Learn to integrate data from all sources, segment a buyer profile, create optimal buyer models, and much […]

Digital Marketing Depot on February 15, 2019 at 3:21 pm | Reading time: 1 minute

Get the guide! The Dummies Guide to Enterprise Customer Data Platforms demystifies in straightforward terms customer data platforms and how they can empower marketers – to leverage valuable data and handle the segmentation that will enable better, more efficiently targeted marketing. Learn to integrate data from all sources, segment a buyer profile, create optimal buyer models, and much more.

This guide:

  • Covers working with data that historically has been tough to unify.
  • Describes how marketers can control the data themselves without IT help.
  • Gives strategies for automation to reach buyers in optimal ways to make a brand loved by customers.

Visit Digital Marketing Depot to download your copy.


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About The Author

Digital Marketing Depot
Digital Marketing Depot is a resource center for digital marketing strategies and tactics. We feature hosted white papers and E-Books, original research, and webcasts on digital marketing topics -- from advertising to analytics, SEO and PPC campaign management tools to social media management software, e-commerce to e-mail marketing, and much more about internet marketing. Digital Marketing Depot is a division of Third Door Media, publisher of Search Engine Land, MarTech and producer of the conference series Search Marketing Expo and MarTech. Visit us at http://digitalmarketingdepot.com.

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