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MarTech » Performance Marketing » Facebook Relaunches Marketing Partner Site

Facebook Relaunches Marketing Partner Site

Rebranded site replaces the Preferred Marketing Developer program and matches marketers with third-party companies that help with Facebook campaigns.

Martin Beck on February 17, 2015 at 4:34 pm

facebook-f-logo-1920

Marketers looking for help with Facebook campaigns have a new place to turn. Facebook today announced the launch of its Marketing Partners program and site.

The program, which replaces the former Preferred Marketing Developers system, is designed to match third-party providers of marketing services related to Facebook with businesses seeking aid with their Facebook efforts. Facebook announced its rebranding plan in October.

The main feature of the site — facebookmarketingpartners.com — is a tool that matches the hundreds of Facebook partners with clients, helping to narrow down the search to the handful that match the business’ needs.

Here are the categories of expertise available:

  • Ad Technology
  • Media Buying
  • Facebook Exchange (FBX)
  • Community Management
  • Content Marketing
  • Small Business Solutions
  • Audience Onboarding
  • Audience Data Providers
  • Measurement

Read more on the Facebook blog.


Opinions expressed in this article are those of the guest author and not necessarily MarTech. Staff authors are listed here.


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About The Author

Martin Beck
Martin Beck was Third Door Media's Social Media Reporter from March 2014 through December 2015.

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