Chicken Named Gloria Determines Which Burger King Restaurants Get Chicken Fries
It's not the first time a chicken has been called upon to make a decision, but this time her deliberation will be live streamed and shared on Facebook and Twitter.
Steve Hall is a marketing professional, publisher, writer, community manager, photographer and all-around lover of advertising.
Mobile App Helps People Place Love Notes On Lacta Chocolate Bar Wrappers
A popular chocolate brand associates its candies with love, using content marketing and a unique mobile execution.
Horror Movie “Before I Wake” Uses Twitter’s Promoted Video And Creepy @Replies
The film's promotional campaign creates a creepy mood on Twitter with video and user engagement.
Interactive Site Educates Adults On Prevalence of Cyberbullying Among Children And Illustrates The Power Of Words Needed To Help
The Hungry Boys agency's public service message serves to graphically illustrate the possible consequences of cyberbullying.
Fashion Retailer Encourages People To Re-Gram Its Specially-Processed Instagram Images And Apply Filters To Reveal Hidden Clues To Prizes
Ted Baker is using beautiful, engaging and changing images to promote its new clothing line.
Hilarious Stirling Gravitas Character Is In Control Of Everything… Except His Urine Leakage
AMV BBDO uses humor to build the TENA Men brand.
Entire Town Learns Sign Language In Viral Stunt For Samsung’s Hearing Impaired Conference Service
The tech brand orchestrates an elaborate stunt to promote its video conferencing service.
Callaway Teams With Dude Perfect For Epic Golf Stunt Social Campaign
The golf brand tapped the web celebs to create engaging content around its new clubs.
Lamar Outdoor #UltimateSelfieCampaign Awards Digital Billboard Fame To Those Who Make Charitable Donations
The outdoor advertising company uses its inventory to drum up support for local charities.
VW Touts TDI Clean Diesel With ‘Golden Sisters’ Video Series On Tumblr
The German carmaker aims to dispel "old wives' tales" about diesel engines using humor.
Expedia Promotes #VanGogh2015 With Free Trips To Holland Using Twitter’s Flock To Unlock
The travel company is incentivizing people to tweet and re-tweet for the chance to win a prize.
Fitbit Campaign Helped People Convert 1 Billion Calories Into 1.5 Million Donated Meals
The fitness tracker brand reminds users of its value by counting the calories they're burning -- and donating the equivalent to the hungry.
WAT-AAH! Teams With Partnership For A Healthier America For Online Art Auction
The water brand tries to position H2O as a cooler alternative to sugary drinks.
Lacoste Uses Instagram, Vine & Interactive Mobile App To Introduce New Tennis Racket, Fashion Line
The fashion brand shows off its new tennis-inspired line with a social media campaign and content marketing initiative.
Snickers Asks People To Share Who They Are When They’re Hungry With $50,000 Meme Generator Contest
The candy brand created a meme generator and is asking people to craft their alter egos -- and prize money is at stake!
Jägermeister Instagram Campaign Reached 3.24 Million And Increased Followers By 63 Percent
How the German liqueur maker stirred up excitement and built community via social media.
Only Organic Enlists Kids To Perform ‘New MacDonald Had A Farm’ For Organic Food Awareness Effort
The advocacy organization backed by organic food makers seeks to educate about the practices that set organic farmers apart.
Interactive Website Lets You Make Super Cute Kids Laugh…And Buy Clothes
Clothing brand encourages you to "play" with children online, to get you in the mood to buy adorable outfits.
Alan Cumming Challenges Gay Men to A Year Without Sex In #CelibacyChallenge Blood Donation PSA
Saatchi & Saatchi NY and Bullitt created the advocacy campaign for GLAAD and the Gay Men's Health Crisis.
Outdoor Company Celebrates Heart Awareness Month By Posting Facebook-Submitted #HeartHeroes Images To Digital Billboards
Lamar Advertising is back with a charitable effort that uses its digital billboards and user-generated content.