SurveyMonkey launches new forms solution
The survey platform is offering pre-built customizable templates and easy web embedding to support rapid creation and deployment of forms.
Kim Davis is currently editor at large at MarTech. Born in London, but a New Yorker for almost three decades, Kim started covering enterprise software ten years ago. His experience encompasses SaaS for the enterprise, digital- ad data-driven urban planning, and applications of SaaS, digital technology, and data in the marketing space. He first wrote about marketing technology as editor of Haymarket’s The Hub, a dedicated marketing tech website, which subsequently became a channel on the established direct marketing brand DMN. Kim joined DMN proper in 2016, as a senior editor, becoming Executive Editor, then Editor-in-Chief a position he held until January 2020. Shortly thereafter he joined Third Door Media as Editorial Director at MarTech.
Kim was Associate Editor at a New York Times hyper-local news site, The Local: East Village, and has previously worked as an editor of an academic publication, and as a music journalist. He has written hundreds of New York restaurant reviews for a personal blog, and has been an occasional guest contributor to Eater.
The survey platform is offering pre-built customizable templates and easy web embedding to support rapid creation and deployment of forms.
Kim Davis | Sep 26, 2023 at 10:49 am ETKath Pay has spent her entire career in email marketing, as a solutions provider, a consultant, a writer and a speaker. She still loves it.
Kim Davis | Sep 25, 2023 at 2:37 pm ETMarketing artificial intelligence (AI)
Believe it or not, genAI actually relies on humans to be able to do its work. And through regulatory measures, including those designed to protect content creators' rights, humans may throw a spanner in its works.
Kim Davis | Sep 22, 2023 at 9:00 am ETMarketing artificial intelligence (AI)
GenAI may be at the peak of the hype cycle now, but how will it avoid a plunge into the trough of disillusionment?
Kim Davis | Sep 21, 2023 at 11:16 am ETDiversity and inclusion in marketing
Equality by design is the right approach, for women and other marginalized groups.
Kim Davis | Sep 20, 2023 at 12:52 pm ETThe new platform will give B2B marketers visibility into performance across advertising, web, webinar, email, social and other channels.
Kim Davis | Sep 20, 2023 at 10:44 am ETMarketing artificial intelligence (AI)
AI took center stage in a stream of product announcements at Oracle Cloudworld this week.
Kim Davis | Sep 19, 2023 at 12:08 pm ETDynamic email content can now be created and collaboratively viewed in the Stensul platform before deployment to Salesforce and Marketo.
Kim Davis | Sep 15, 2023 at 12:05 pm ETMarketing artificial intelligence (AI)
SAS is the latest major vendor to begin rolling out genAI for marketing. It's emphasizing safe use too.
Kim Davis | Sep 13, 2023 at 12:55 pm ETHow the iconic furniture brand plans to haul its data collection and analysis into the 21st century.
Kim Davis | Sep 12, 2023 at 1:58 pm ETMarketing artificial intelligence (AI)
Slack will be getting artificially intelligent this winter, plus other Slack announcements.
Kim Davis | Sep 7, 2023 at 1:57 pm ETMarketing artificial intelligence (AI)
Systems thinking, "antifragility" and democratic teamwork characterize a new mindset successful brands will need to acquire.
Kim Davis | Sep 5, 2023 at 9:18 am ETMarketing artificial intelligence (AI)
Typeface and GrowthLoop are collaborating with Google Cloud to accelerate marketing campaign development.
Kim Davis | Aug 31, 2023 at 11:22 am ETWhy SaaS vendors, including martech vendors, need to focus on customer success and not just the subscription renewal.
Kim Davis | Aug 30, 2023 at 12:59 pm ETGamers are not very positive about in-game advertising, but there are formats they prefer. And they make up a huge audience.
Kim Davis | Aug 29, 2023 at 11:48 am ETAngie Judge of Dexibit lit a fire on LinkedIn when she said a SaaS vendor only contacted here once a year to secure a renewal.
Kim Davis | Aug 25, 2023 at 11:52 am ETWhat marketers in retail need to do to avoid disappointing holiday sales this year.
Kim Davis | Aug 23, 2023 at 2:56 pm ETShoppers say that they enjoy an increasingly hybrid digital/physical shopping experience. Latest figures from Salesforce.
Kim Davis | Aug 18, 2023 at 9:00 am ETCustomer data platforms are critical components of many martech stacks. The space is also constantly changing. Here are the CDP experts to follow.
Kim Davis | Aug 15, 2023 at 10:47 am ETIn the face of martech stack complexity, marketers themselves are playing a greater role in advocating for replacements.
Kim Davis | Aug 11, 2023 at 11:11 am ETThe latest MarTech Replacement Survey provides reason to question whether the pandemic era truly sparked digital transformation.
Kim Davis | Aug 7, 2023 at 5:00 am ETThe 15th annual iteration of the Real Story Group's martech stack vendor map acknowledges the growing importance of generative AI.
Kim Davis | Aug 4, 2023 at 12:37 pm ETThe world of social media is getting weirder with Twitter clone Threads competing as much with IG as with the newly named X. What should brand marketers do?
Kim Davis | Aug 2, 2023 at 2:50 pm ETABM is a key aspect of B2B marketing. Learn how to take a strategic approach to it.
Kim Davis | Jul 31, 2023 at 11:24 am ETA new partnership with Phuzion Media will give retailers better visibility into traditional offline media.
Kim Davis | Jul 27, 2023 at 2:32 pm ETHubSpot champion Jen Bergren talks about her journey from graphic arts to marketing technology.
Kim Davis | Jul 27, 2023 at 12:15 pm ETSalesforce extends Commerce capabilities across marketing, sales and service channels.
Kim Davis | Jul 25, 2023 at 12:02 pm ETX marks the spot where birds once tweeted.
Kim Davis | Jul 24, 2023 at 10:09 am ETWith hackajob marketing technologists and tech workers in general can expect employers to apply to them rather than vice versa.
Kim Davis | Jul 20, 2023 at 2:40 pm ETThe FTC has opened an inquiry into ChatGPT owner OpenAI, while Google faces a genAI-related lawsuit.
Kim Davis | Jul 13, 2023 at 1:32 pm ETIntegrations with SSPs Vistar Media and Place Exchange will give Basis users enhanced access to OOH digital media.
Kim Davis | Jul 11, 2023 at 11:52 am ETOur poll shows that a majority of MarTech and Search Engine Land readers are ready to grapple with GA4
Kim Davis | Jun 30, 2023 at 12:00 pm ETMarketing artificial intelligence (AI)
Three major clients reflect on their different journeys with Pega decisioning and customer service solutions.
Kim Davis | Jun 23, 2023 at 2:37 pm ETThe founder and CEO of CabinetM talks about her international career in marketing and the challenge of AI.
Kim Davis | Jun 21, 2023 at 2:51 pm ETMarketing artificial intelligence (AI)
Making sure generative AI doesn't go "evil" on you requires putting a human in the loop. But there are going to be a lot of loops.
Kim Davis | Jun 20, 2023 at 1:57 pm ETMarketing artificial intelligence (AI)
In addition to the latest product announcements, Pega this week outlined a vision for an AI-powered self-optimizing enterprise.
Kim Davis | Jun 15, 2023 at 2:30 pm ETSalesforce plans to extend Einstein GPT across all its clouds as well as Slack and Tableau. "We are on the precipice of an AI revolution."
Kim Davis | Jun 8, 2023 at 11:14 am ETMobile Connect will allow the opt-in collection of lead data in any environment, routing it back to the Integrate Demand Acceleration Platform.
Kim Davis | Jun 5, 2023 at 10:08 am ETAround a quarter of B2B marekting executives expect significant increases in their digital marketing budgets this year.
Kim Davis | May 31, 2023 at 1:23 pm ETInflation has triggered consumer attitudes and behaviors that will not automatically dissipate if inflation recedes.
Kim Davis | May 26, 2023 at 12:19 pm ET