Soapbox: Who owns revenue in the new buying environment?
Marketers are in a prime position with their diverse skillset to evolve into growth roles but how we communicate and report needs to change.
A wordsmith with an affinity for strategy and high conversion rates, Hannah oversees the marketing and sales development department for Directive, an enterprise and mid-market search marketing agency. On a mission to change the world, Hannah began her career with the United Nations where she functioned as a national communications officer for the World Food Program. She then pivoted into the private sector where she has spent the last 6 years. An avid backpacker Hannah has touched ground in 13 countries off her bucket list of the world. A Panama native in California for the last year and a half, Hannah enjoys spending her free time exploring her new home and Crossfit when she doesn’t make excuses to stay home and work.
Marketers are in a prime position with their diverse skillset to evolve into growth roles but how we communicate and report needs to change.
Hannah Mans | Feb 13, 2020 at 12:24 pm ET