Customer & Digital Experience
How to manage email addresses in a customer data platform
Some advice on finding the right solution for your unique requirements.
Greg's decades-long career in B2B and B2C publishing has included lengthy gigs in editorial, marketing, product development, web development, management, and operations. He's an expert at bridging the intellectual and cultural divide between technical and creative staff. Working as a consultant, Greg solves technology, strategy, operations, and process problems for publishers. His expertise includes Customer Data Platforms, acquisition and retention, e-commerce, RFPs, fulfillment, and project management. Learn more at krehbielgroup.com.
Digital Transformation
Prepare for CDP implementation using a template for use cases
Sharpen focus during the consideration phase by organizing the tasks and goals that a new CDP can deliver on.