Generative engine optimization: What you need to know
GEO is optimizing your website’s content to boost its visibility in AI-driven search engines, like SEO does for text-based search.
Christina Adame is the VP of SEO at Intero Digital, a leading digital marketing agency renowned for pioneering in the early SEO, SEM, and now GEO industries. As a Google-certified professional and an expert in organic search, Christina spearheads the creation, implementation, tracking, strategizing, and optimization of SEO campaigns for a diverse portfolio of over 700 clients across various industries. She has recently overseen the company's proprietary advancement in generative engine optimization, called Intero GRO™. With a decade of hands-on experience, Christina also excels in designing and refining processes, training programs, and problem-solving strategies that elevate services and boost the performance and productivity of both the SEO department and the entire company.
GEO is optimizing your website’s content to boost its visibility in AI-driven search engines, like SEO does for text-based search.
Christina Adame | Jul 30, 2024 at 11:21 am ET