Ad fraud prevention firm CHEQ enters PPC market
The company says it offers the first cybersecurity-based platform for paid search and paid social ad fraud prevention.
The company says it offers the first cybersecurity-based platform for paid search and paid social ad fraud prevention.
Claiming the advertiser boycott as a success or failure likely won't be clear cut.
A new report from Gartner finds marketers playing the glad game—unlike the rest of the C-suite.