More from MarTech: Page 2

Digital transformation

MarTech Today: Adobe’s new Virtual Analyst, USA Today uses AR to promote podcasts & ‘Alexa everywhere’

Here’s our daily recap of what happened in marketing technology, as reported on MarTech Today, MarTech and other places across the web. From MarTech Today: Adobe’s new Virtual Analyst doesn’t need questions to provide answers Sep 24, 2018 by Barry Levine The AI-powered addition to the Analytics Cloud is designed to alert marketers to data insights […]

Digital transformation

MarTech Today: The Adobe/Marketo mega-deal, why the NY Times broke down its silos & how AI in marketing is like cake baking

Here’s our recap of what happened in marketing technology, as reported on MarTech Today, MarTech and other places across the web. From MarTech Today: With Marketo mega-deal, Adobe’s reach just got a whole lot wider Sep 21, 2018 by Barry Levine At least one analyst said the acquisition “fundamentally resets the competitive playing field” for B2B […]

Digital transformation

MarTech Today: Enterprise AI with the CIO and CMO, Pinterest opens API for influencer campaigns & Shopify enables AR

Here’s our recap of what happened in marketing technology, as reported on MarTech Today, MarTech and other places across the web. From MarTech Today: Enterprise AI with the CIO and CMO: Better together benefits Sep 19, 2018 by Jim Yu Here’s a look at how AI is transforming entire enterprises, particularly through the lens of marketing […]

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