Top 10 video creators in May: BuzzFeed Tasty hits 5-month streak at No. 1
No other video creator has yet to take the top spot from BuzzFeed's food-focused channel so far this year.
No other video creator has yet to take the top spot from BuzzFeed's food-focused channel so far this year.
Columnist Laura Collins discusses the impact of individual device bid adjustments in AdWords, an upcoming change recently announced during Google Performance Summit in San Francisco.
Google Analytics recently added Search Console reports to help analyze incoming search traffic. Columnist and Googler Matt Lawson explains how you can use this change to improve your paid search performance.
Inline ads and Show fewer ads are the first tests available in AdSense Labs.
Think any free link is a good one? Columnist Julie Joyce explains why this mindset is no longer beneficial.
Columnist Kerry Jones digs into new research on the role of arousal and dominance in viral sharing.
As more consumers turn to sites like Amazon to start their product searches, columnist Benjamin Spiegel says it's time for consumer packaged goods brands to hop on board and focus on these platforms.
Columnist Andrew Waber dives into the performance metrics for Instagram and discusses how advertisers can take advantage of this increasingly promising channel.
For its Live Stories, Snapchat is increasingly using pre-recorded footage that its curators can polish with illustrations and animated overlays.
Here’s our daily recap of what happened in marketing technology, as reported on MarTech and other places across the web. From Marketing Land: Salesforce Pardot opens up Engagement Studio for general release Jun 21, 2016 by Barry Levine Streamlined manager for B2B customer journeys, previously available only in a closed beta, also includes several new […]
Facebook is paying more than 100 brands over $50 million to produce live video.
Now you can get some of your Google Search Console alerts directly in Google Analytics.
Here's our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web.
The integration, CEO says, provides a best-of-breed site audit that exceeds what his competitors offer.
Social media strategists from HTC, Microsoft, Docusign and Pabst Brewing talk about when it's right to trendjack, when to adopt the latest social platform and more.
Streamlined manager for B2B customer journeys, previously available only in a closed beta, also includes several new features.
Achieving outstanding local search results for your clients all comes down to one simple -- yet essential -- question. Columnist Greg Gifford explains how getting an authentic detailed answer will set you on the path to success.
Voice search usage is seeing unprecedented growth, with personal assistant devices leading the way. Columnist Wesley Young explores why this new medium is taking off, how it differs from keyword searches, and the challenges for local businesses to compete on yet another platform.
Are you getting the most value out of your marketing automation platform? Columnist Mary Wallace explains why you should be using it to nurture quality leads.
Twitter launches Engage, an application for content creators with data analytics and post insights.
Twitter and Vine are extending their maximum video lengths to 140 seconds and hinting at new ways for the companies' and their creators to make money.
Instead of rolling out its own live video product, Tumblr will let people syndicate their live streams from YouTube, YouNow, AOL's Kanvas and Betaworks-backed Upclose.
Columnist Jordan Kasteler dishes out his top tactics for getting your audience to like, share, click and comment on your social media posts.
Through this partnership, YesPath expands its reach beyond a company’s website and informs the content or ads that Madison Logic delivers.
Instagram is now at half a billion users. Here's the breakdown.
How do you stand out from the competition in the digital marketplace? Columnist Jason Warnock outlines three commerce strategies to help brands meet their goals and win over consumers.
Richer ad user experience and new content focus seek to lift ad quality.
Here’s our daily recap of what happened in marketing technology, as reported on MarTech and other places across the web. From Marketing Land: Startup Hi-Fi launches mobile news feed of publisher content, selectable by hashtags Jun 20, 2016 by Barry Levine These “Tag Topics,” the company said, let publishers control their content and mobile users […]
Here's our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web.
These “Tag Topics,” the company said, let publishers control their content and mobile users control their info overload.
In addition to the new vertical video ads, Unruly announced its "Vertical Video Collective" -- a network of mobile-first vertical video creators.
Columnist Jason Decker explores often-neglected tactics that can give you an edge in a local market.
Facebook will let Page owners use the interactive Canvas ad format for organic Page posts in a bid to get people to spend more time in the social network.
Do you ever find your eyes glazing over when putting together and presenting your regular local search reports? Columnist Lydia Jorden explains how to develop a revenue-based report that will be sure to impress both your client and your boss.
Wei Kuan Lum, Facebook's Head of SMB Business Marketing, to talk about where the company is headed and what it'll mean and offer for marketers.
Will Facebook's News Feed someday be all video? Will Siri's move to desktop impact Google? Will Microsoft and LinkedIn be a good marriage? Those topics and more are discussed in our latest weekly video show.
DSP, SSP... Sometimes it feels like a bewildering blur of acronyms. Columnist Craig Weinberg is here to help with an explanation of the main types of networks and their pros and cons.
In the wake of the recent ANA investigation into media agency transparency, columnist Ratko Vidakovic covers the key findings that marketers must know.
Google's Analytics 360 Suite offers a bevy of new solutions for enterprise marketers. Columnist Nick Iyengar walks you through his favorite, Optimize 360, and explains how to get started and what it can do for you.
Here’s our recap of what happened in marketing technology, as reported on MarTech and other places across the web. From Marketing Land: Wayin + EngageSciences = a different push/pull engine for user expression or a new Frankenstein? Jun 16, 2016 by Barry Levine Wayin’s recent acquisition of EngageSciences creates a platform for showcasing user content […]